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	<title>Cohen On Content &#187; Digital Out of Home Signage</title>
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	<description>Expert Phil Cohen discusses digital signage.</description>
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		<title>Digital OOH Can Become an Agency-Driven Business</title>
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		<pubDate>Thu, 09 Sep 2010 08:45:31 +0000</pubDate>
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				<category><![CDATA[Interviews]]></category>
		<category><![CDATA[Digital advertising]]></category>
		<category><![CDATA[digital content]]></category>
		<category><![CDATA[Digital OOH]]></category>
		<category><![CDATA[Digital Out of Home Signage]]></category>
		<category><![CDATA[DOOH]]></category>
		<category><![CDATA[Place Based Video Networks]]></category>
		<category><![CDATA[Video networks]]></category>

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		<description><![CDATA[..since the implementation of Digital Out of Home (place-based media), things have dramatically changed...More importantly, once we became digitally delivered, we became reportable, auditable, and visible as an industry.]]></description>
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